In today’s increasingly fragmented personal care market, consumers expect more than excellent personal care products. This is why we at BTC Europe supplies not only supply small and medium sized customers with innovative cosmetics by BASF. Together with our customers we develop tailor-made solutions and support our customers in all laboratory and application-related questions on demand.
We offer one of the most comprehensive ingredients portfolio in the personal care industry. Our portfolio is designed to meet the customers’ needs in the hair care, sun care, skin care, colour care and body care markets. The high quality product range includes surfactants, emulsifiers, polymers, biopolymers, emollients, cosmetic active ingredients, pigments, UV filters, thickeners, protein products, lipid layer enhancers and more.
We constantly strive to anticipate the requirements of the personal care market and delivers innovative products for the sustainable development of the industry.
Our Offerings for your Industry
Based on market insights and science excellence, our experts support your product development processes from start to finish. With high-performance ingredients, we help you create products with lasting appeal that stand out from competition. We also offer innovative formulations that demonstrate how our ingredients can be used and give you some ideas for your unique applications.
Our selected ingredients for the cosmetics industry cover the an extensive range of applications.
The natural, soft-solid emollient Cetiol® SoftFeel offers an effective alternative to cosmetic-grade petrolatum based on renewable ingredients, rather than petroleum. Answering rapidly growing consumer demand for sustainable ingredients, Cetiol® SoftFeel provides personal care brands with an eco-friendly alternative to traditional solutions.
The Key Benefits:
- A versatile ingredient that can help to create textures in formulation
- Can be used in a variety of beauty & personal care applications
- Can act as a clean & natural petrolatum alternative
- Soft-solid emollient that has very similar sensory properties to standard petrolatum
- The Creative Palette of Beauty
The art in composing innovative formulations - Waves of Care & Beauty
The Concept Inspired by the Ocean - Alternatives for the Circle of Life
Minimalist facial and body care with alternative cosmetic products - Sulfate-free
Truly natural solutions for hair care
Sustainably clean
Life-loving consumers want to trust in a bright and life-friendly future. To satisfy these inner needs we are deeply committed to achieving greater sustainability. In close cooperation with BASF’s Care Creations® we will support your sustainability strategy with ingredients that are ecologically sourced, conserve resources or help avoid negative environmental or social impact.