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Colourful stain removers: High-quality dyes and pigments for detergents or fabric softeners

Detergents are one of the reliable partners in everyday life and are currently available in many types and colours. The Iragon®, Puricolor® and Pigmosol® dyes and pigments have a wide range of applications, are well-documented and bring a splash of colour to the laundry sector.

BTC Europe

Bright and shiny colours in the bathroom: dyes and pigments for shampoos, shower gels and liquid soaps

Shampoos, shower gels and liquid soaps are staples in bathrooms. The wide range of active ingredients, fragrances and colours come with high demands on the ingredients. You can provide your products with a diverse range of colours on the cosmetics shelf – in premium quality and well documented.

BTC Europe

Polyquart® Ecoclean Max: Bio-based polymer for cleaning products

Impressive cleaning performance and eco-friendly ingredients: These components are

combined in Polyquart ® Ecoclean Max from BASF to produce a high-performance bio-based polymer. In addition, Polyquart ® Ecoclean Max is suited for a wide range of formulations and can thus be used in a variety of ways.

BTC Europe

Colourful diversity: Dyes for dishwasher detergents

Colours catch the customers’ eye and increase the recognition value of products. In the field

of cleaning agents, the trend is shifting towards a more colourful product portfolio. Iragon®

and Puricolor® ensure colour diversity while meeting increased requirements, offering

brilliant colours even in customised formulations.

BTC Europe

Fairs & Exhibitions


Visit us at the Interpack 2020 in Düsseldorf, Germany, from the 7th to the 13th of May.

BTC Europe


Visit us at the K-Messe 2019 in Düsseldorf, Germany, from the 16th to the 23rd of October.

BTC Europe

European Coatings Show

Visit us at the European Coatings Show 2019 in Nuremberg, Germany, from the 19th to the 21st of March.

BTC Europe


Visit us at the EuroTier 2018 in Hannover, Germany, from the 13th to the 16th of November.

BTC Europe


Electronic invoices - An advantage for everyone

In this digital age, printing out documents is often no longer necessary. BTC Europe also lets you choose whether to receive your invoices electronically from now on. This service is free of charge, makes your job easier and also helps the environment.

BTC Europe

BASF ChemTrade e' stata incorporata nella BTC Europe

Con validita' 1° luglio 2013, BASF ChemTrade e' stata incorporata nella BTC Europe GmbH. I servizi e i partner da contattare per i clienti BASF ChemTrade rimangono invariati sotto il marchio di BTC.

BTC Europe

BTC con la nuova organizzazione

Dal 1 luglio 2013 le società BTC dislocate al di fuori del territorio tedesco saranno incorporate all'interno delle Società BASF locali.

BTC Europe

BTC Europe moved to Monheim

BTC serves you out of its new location in Monheim since March 2013. Our new head office address is Rheinpromenade 1, 40789 Monheim am Rhein, Germany, Tel: +49 2173 3347-0.

BTC Europe